Dermablend - Bold Advertising
A few days ago I watched an interesting commercial for Dermablend, a cosmetics company known for its range of professional foundations and concealers. In the beginning it is really hard to understand what they want to say…
However, by the end of the commercial, the message is revealed. The excellent coverage of Dermablend makeup disguises uber-tattooed Rick Genest, a.k.a Zombie Boy and best friend of Lady GaGa, as a relatively ordinary looking guy! I think this a very good ad with a creative story line. What do you think?
O.
